Robert Saric

Mobile marketing has taken far longer to evolve than people imagined, but I believe we are on the doorstep of an evolution in marketing that will rival social media in terms of impact. Yes, the most critical emerging media venue is mobile. Mobile advertising is a rapidly growing sector providing brands, agencies and marketers the [...]

This past month, I have been actively involved with the Lean Startup Circle, a Google Group that provides real-life lessons learned from entrepreneurs across several startup communities.  One common name that is referenced regularly is Steve Blank. A serial-entrepreneur who teachs at U.C. Berkeley, Stanford (eMBA program) and also the person who coined the theory [...]